University Specific Conferences
University Specific Conferences
Campus UNLEASHED Conference
Contact us to host us to deliver Professional Development for your student society Presidents.
If you represent a student union, or work internally within a university, please contact email@example.com for details on group rates to meet the needs of your leaders.
Date & Location:
- Flexible. Can be delivered at the date/location of your choosing. Please contact firstname.lastname@example.org before proceeding with booking.
You will receive:
- Six Professional Development Modules
- 7-hour workshop experience
6 Professional Development Modules:
1) Serving Our People
2) Stakeholder Engagement & Event Ideation
The first two sessions, speak to the why of the organization.
Why does a society exist?
(A) To serve a community of students and move them in the direction of certain goals;
(B) To deliver a service that the team, as student leaders, are uniquely positioned to do that is in line with the priorities of their stakeholders.
Societies can reach incredible sizes, sometimes representing over 1000, 2000 or more students. As a President, hearing all these voices can be challenging, if not impossible. As such, pain points are missed, as are opportunities to add value to the student experience.
The first session of the conference is designed to dig deeper into understanding the community that each society serves, strategies for exploring what it is that students are lacking (problem identification) and creative ideas that can be immediately implemented to address these.
And then you have the various stakeholders. From the student union, the university, corporate and Not-for-Profit partners to the faculty (in the case of an engineering society) or the overarching body (in the case of a Red Cross society for example), each of these groups have joined forces with your society for a reason. They have their own problems or see opportunities in working side-by-side and it’s your job to try and figure out what these are, then deliver solutions.
The second session is about understanding the different priorities. Why are stakeholders partnering with you? Are you an exclusive partner? Are you on board to deliver a particular service? Are you delivering the service or running the events that they want? And do these line up with session one; what the students want? Once their needs are understood, this session walks Presidents through a framework for how to engage effectively with stakeholders, measure and report on the impact, and continuously seek input while refining the services provided.
3) Team Development
The middle two sessions, speak to the how of the organization.
With priorities identified, how does a President
(A) Develop her/his team in the most effective way that ensures growth of individuals;
(B) Work towards the priorities of the community and stakeholders achieving measurable, reportable results.
Over 60 Presidents were asked, "Why did you want to be the President of Club X," and no two individuals said they applied for the same reasons. They each had their own strengths (in skills and knowledge) that put them in a unique position to lead but this is often the first time any President has lead a large team. And often, they noted that their teams all took on the positions for their own unique reasons and had their own unique strengths. So how is a President, with limited time and competing priorities, able to navigate, develop and collaborate with these personalities?
The third session is all about people. We use tried and tested business frameworks to allow you to quickly identify the working styles of different team members and help them grow. We show you how to figure out your team members’ motivations and structure personal goals and feedback around those while still ensuring you deliver on the needs of the students and the stakeholders.
So with the first three sessions focussing on ‘the other’ and looking predominantly into the past to discover the desires of others, it is time to take the focus into the future and start to address how a President is supposed to make this all come together. Are event numbers low and team morale dropping? Have new sign-ups stagnated for years at 13% of the cohort? Has the previous thinking focussed on resources or lack thereof?
The fourth session, the half-way point of the day, is where most Presidents normally want to start. The problems described above are standard business problems, so we offer you the solutions that work no matter who your community seeks, what your stakeholders desire or what the strengths of your team have been so far. A-type personalities who are organized and efficient are often all about kicking goals and seeing the points on the board. This session shows you how to grow your membership, your events, your sponsorship, and much more by providing step by step frameworks to do so.
6) Maximising Personal Potential
The final two sessions speak to the what of the organization.
What can you do, as an individual, to leave a legacy and go where no one else has before?
(A) What can you do that’s new to contribute beyond yourself to charities and social-enterprise?
(B) What impact will this experience have on your career and how can you maximize that?
Many a successful person has realized, some later than others, that life is more than achievement. In fact, achievement without contributing to a cause bigger than yourself is the least rewarding of all. So what is there that a President can do if the stakeholders want to see further involvement in the community? What if the students want to see the society making an impact and empowering them to get involved? How do you leave a legacy?
The fifth session talks about contribution. It is the purpose of this session to show how leading a group of students gives you incredible potential to influence positive change. We’ll show you how some of the most effective student lead fundraisers have impacted positively the lives of others. We will dive into changes to supply chain and partnerships that incorporate philanthropic and charitable elements. This part of the day highlights that your work should always be win-win, and the aim of the game is to empower the students you work with to find fulfillment in these endeavors. Help others, and you will also help yourself.
When pressed about, "Why did you want to be the President of Club X," the most common response was a few seconds of radio silence, followed by a brief justification that sounded like, “Well, it wasn’t just for the resume.” All business is in service of others. Effective business delivers solutions to customer problems or provides value that the customers didn’t know they could find. How is a President going to ensure that many, many, many (don’t kid yourself – MANY) hours of work in this role is going to be worthwhile and show increases in skills and knowledge on the resume? How does the word ‘legacy’ actually come to life and how do the most influential leaders leave their mark?
The final session brings us home and ensures you, the individual, maximise the return on your investment. The preceding five sessions break down the diversity of your responsibilities and provide frameworks for success, but this session focuses on how you, in the driver’s seat, need to think big for everything else to fall into place. We go through basic business theory, touching on how you can apply particular principles of Business Model Canvas (Osterwalder, 2010) and Lean Start-Up (Eric Ries, 2008) to your thinking, your planning, your society and not only deliver for your community and your stakeholders, but ensure you gain valuable skills that you will talk about in job interviews as you launch your career.